Alexis Overell

Senior UX Designer | AI-Enhanced CRM Experiences at Scale
 

I solve problems at the intersection of people, products, and process — working closely across teams (product, engineering, brokerage partners) to design solutions that hold up in the real world, not just on screen, ensuring the work doesn't just look good but actually builds a system for agents that moves faster, works smarter, and frees them up to focus on what matters most — the customer.

Currently, my work splits into two connected efforts: driving UX enhancements to our agents' core CRM experience through agile/scrum — including rolling out Salesforce's AI capabilities (Einstein and Agentforce) into their daily workflows — and designing a new in-platform pathway that connects agents directly with our brokerage partners, helping them find the right coverage for their customers, even when it falls outside our standard offerings.

AI has become part of my process. I use it to move faster through iteration, explore more directions before committing, and focus my energy where judgment matters most.